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Go to: Audio-Visual Presentation on Mentor24x7

Go to: Coulson-Thomas Publications

Go to: Cotoco Ltd

Another product from Cotoco

Award-winning software




Find out how SMEs and major Enterprises
increase sales and solve complex issues.

 

Proof - case studies

Mentor24x7 promotes $million sales growth at Cisco

The Mentor24x7 Storage Networking solution equipped Cisco’s global sales team to explain a complex solution with ease. This increased win rates, shortened the sales cycle and meant less time out of the field.

“Sales are up about 30% because of the SN [Storage Networking] toolkit; more Account Managers are now selling SN than otherwise would have.”

> See the full case study

Mentor24x7 has a strong bearing on business growth at Dana GVB

Cotoco produced a Mentor24x7 solution for Dana GVB, which explained clearly the differentiation and benefits of Dana’s unique bearing design technology and advanced manufacturing techniques. This transformed the way that Dana communicates with its customers.

“Not only did Cotoco bring our technology to life, but more importantly the framework really helped us differentiate ourselves from the competition.”

> See the full case study

Cotoco inspires 40% sales growth in 3 months for DocumentGENie

Mentor24x7 delivered clear and succinct messaging on how simple their proposal generation system was to use and how it could be tailored precisely to the customer’s needs, sweeping away many potential objections. Supporting material ensured that the salesforce had a complete suite of everything they need to do their job.

“It has increased our sales by 40% in the first 3 months.”

> See the full case study

Sales recruits hit the ground running with the Eyretel Companion

Completed in just 6 weeks, Mentor24x7 incorporated compelling messaging, cost justification calculators, and an automated report generator as well as product training. With Mentor 24x7 the need for technicians to be present at sales calls reduced by 66%.

This solution won an e-business innovation award.

> See the full case study

Taking business growth to new heights for Friends Provident

Cotoco developed Mentor24x7, branded Markitect, which gave Independent Financial Advisors the ability to quickly design and produce bespoke campaigns from marketing material that is continuously compliant and kept up-to-date via Mentor24x7’s automatic update facility.

“A marketing toolkit which truly differentiates us from the competition.”

> See the full case study

Cotoco weeds out the competition for Nomix Enviro

Mentor24x7 encapsulated a revised presentation and selling process for the company, compelling and memorable messaging to clarify how Nomix's products were superior to their competition.

“Mentor24x7 explains all this [new legislation] perfectly, in only a few minutes, completely squeezing out the competition”

> See the full case study

Cotoco rings the changes for Reality Telecom

Cotoco captured the immense value of Call Navigator and packaged it succinctly in Mentor24x7, driving a move from ‘feature’ to ‘value’ led selling. The resellers were able to enthuse customers who were resistant to change and new technology solutions.

“Our customers are responding in droves. I couldn’t ask for anything more.”

> See the full case study
 
 

Proof - awards

National eBusiness Innovation Award

This award was presented for ‘The Eyretel Companion’.

'Congratulations on winning one of the e-Business Innovation Awards… I was pleased to hear that a UK company had beaten off the competition to win a prestigious international competition… I hope that other UK firms will use to the benefit, the example you have shown of using e-commerce to competitive advantage.’

Patricia Hewitt, Minister, UK Government.

> See the Eyretel case study for further details.

International eBusiness Innovation Award

This award, presented at the Organisation for Economic Co-operation and Development (OECD) conference in Bologna, was for providing a highly practical solution for turning knowledge into business value. It was awarded for The Engineers' Toolkit developed for Lucent Technologies.

This toolkit was instrumental in driving up the efficiency of a mobile workforce, allowing far faster and more efficient responses to distributor and channel requirements.

  

Professorial insights

‘Winning ways can be quickly adopted. Participants in the research programme boosted performance by embracing and adopting winning approaches.’

Professor Colin Coulson-Thomas